Opening your own restaurant can be an exciting time! New food, new customers, new team – there’s a lot going on! But if you’ve never run a restaurant before, do you know what to expect? Here are some things you can expect in your first year.
1. Surprise Costs
Things happen! Your equipment breaks, you lose cups and forks, and it all starts adding up. What to do? According to Touch Bistro, you should have reserve funds for 3 months of operational costs. Make sure you have a cushion for the unexpected!
2. Know Your Numbers!
According to Chef Store, most restaurants won’t turn a profit in their first year for many reasons. It’s important to keep an eye on your numbers but don’t panic or be afraid of them. Just keep an eye on revenue, your costs, etc and you will be just fine! Make sure you think long term in regards to profit and loss – plan five years into the future!
3. Make Good Marketing Moves!
Make sure you are doing what you can to market your restaurant! There’s no need to spend a ton to do this. There are many simple marketing methods you can use to get your biz out there to the community and draw people in! According to Next Restaurants, a good website is key. Also, making sure that website has good SEO (i.e. the right keywords, etc). Email marketing is another option – collect email addresses from potential customers and send interesting emails that grab attention – this can be done using fun subject lines. Also, make sure you have a call to action in your email so your customer knows what to do next. Examples include: Book Now! Order Now! Call Us! – you get the point!
Female blogger writing new post from cafe
4. Don’t Pass on Consistency
Once you have your concept down, make sure you keep it consistent. Remember that episode in Seinfeld when Jerry convinced Abu to switch his restaurant concept 180 degrees? Lets just say it didn’t go well. According to Society Insurance, once you have established your identity, your processes, your style, your operations and more, KEEP IT THE SAME! Your customers will keep coming back to you when you repeat the experience they enjoy so much!
Your first year isn’t going to be easy – but the more prepared you are the higher your chances of success. Also, don’t go it alone – ask for help and support when you need it.
Growing up, Jay Modi was immersed in the world of food from an early age, helping his parents in their New Jersey pizza restaurants, answering phones, cleaning and eventually working the line in the kitchen. Passionate about all aspects of hospitality, Modi always knew that one day he wanted to pursue a career in the food and beverage industry, and after time spent in the finance world, that day has come. This summer, Modi and his team plan to debut ChefSuite, a ghost kitchen and food business incubator featuring 16 rentable, 200- to 400-square-foot spaces for entrepreneurs to work their magic.
Following a decade-long stint in finance, in 2019 Modi took the leap to kick-start his dreams, quitting his job and purchasing a food truck. Then the pandemic hit.
“That’s when I began exploring something called ghost kitchens,” says Modi, co-CEO and chief operating officer of ChefSuite.
Foregoing dine-in service, ghost kitchens serve food for delivery and takeout only. The model has been on the rise since the onset of the pandemic and allows flexibility for both business owners and patrons.
“[I] kind of came up with this idea of, what if we take a step back and we really put this tenant first,” Modi says. “Where we make sure that they’re going to be successful, make sure that they have all the tools and everything else that they will need in order to operate this business to its full maximum potential.”
Modi reached out to longtime friend Jarnail Tucker, co-CEO and chief information officer of ChefSuite, who also saw the need for a business that provided support to people in the industry.
“Whether it’s marketing, operational, financial support, all these different things that are in the existing industry — people aren’t really offering anybody help,” Tucker says. “So that’s where the conversation kind of organically started to form. From, ‘Well, what if somebody did offer all this stuff, and they gave you the support system you needed? Would you be successful?’ And [Modi was] like, ‘Absolutely.’ ”
ChefSuite hosted an open house May 16 for prospective tenants to tour the space. One question asked more than anything else by attendees: “Why Richmond?” As three non-Richmonders, Modi, Tucker and Chief Marketing Officer Samira Modaressi say they felt it was time to bring more attention to the Richmond food scene. They also plan to open a location in Atlanta by the end of the year.
“I’ve always known that Richmond has this deep food and arts/culture scene that really doesn’t get enough hype outside of Richmond, which is shocking to me because there’s just so much happening there,” Tucker says. “There’s always new concepts popping up, and people are willing to try anything.”
Tenants have the choice between a six-, nine- or 12-month rental contract and are offered a variety of services, such as monthly financial reporting, onboarding assistance on third-party apps, menu-building, a service team for front of house, marketing support, food consulting and partnerships with local food purveyors. The team pride themselves on transparency and say they want their tenants to feel supported, knowing how daunting the process of getting a restaurant started can be.
“We’re more of a partnership than anything with them, guiding them through the space, helping them when they need help, and kind of standing back and letting them thrive when they’re ready to do so,” Modaressi says.
Looking for something fun to do?! Love food?! Check out all of these upcoming food events around RVA brought to you by Richmond Magazine:
Que Pasa Festival, Canal Walk (June 11): After a pandemic hiatus, the annual event that celebrates Hispanic and Latin American cultures is back.
Oyster Jam, The Veil Brewing Co. Funkhaust Cafe (June 11): Throw a few back, including special cellar pairings, during the Richmond debut of Salty Bottom Blue oysters.
The Richmond Night Market, 17th Street Farmers Market (June 11): Live music, 40 vendors, food trucks and shopping under the stars
Unlocking RVA Brunch on the Plaza, Kanawha Plaza (June 12): The outdoor brunch that’s been described as “family reunion meets backyard cookout”
Make It a Double With Shelly Sackier, Reservoir Distillery (June 12): The author discusses her latest work about her whiskey journey, plus bourbon pairings.
Sicilian Summer, Pizza Bones (June 14): The carb-centric pop-up Pasta Cultura returns with classic street food and pasta, bottles from the motherland, and dolci.
Whatever you decide to do, there’s one thing for certain: there’s no shortage of good food and drinks in RVA! Enjoy!
Post originally written by Mike Platania at RichmondBizSense.com
At 17,000 square feet, the Scott’s Addition food hall will be nearly twice the size of Hatch Local in Manchester. (Mike Platania photo)
With a new food hall open in Manchester and another in the works in a redeveloped Henrico mall, the trend will soon make its way to Scott’s Addition thanks to one of Richmond’s most prolific restaurant groups.
EAT Restaurant Partners, owner of more than a dozen local eateries such as Fat Dragon and Red Salt Chophouse, spent $3 million last week to purchase the Hutcheson & Co. building at 3013 W. Leigh St., which it is planning to convert into the neighborhood’s first food hall.
The 17,000-square-foot warehouse had previously been under contract to local development firm Capital Square for a similar food hall concept, but the company stepped away from the deal, a spokeswoman confirmed.
Chris Tsui
EAT President Chris Tsui said his group had been discussing being a tenant and operator of the food hall for Capital Square before stepping in as the buyer.
“(Capital Square) thought it’d be better that we own the property, and it made more economic sense for us to buy rather than rent it,” Tsui said. “We’ve wanted to do (a food hall) for several years, and they have so many new tenants they wanted some more amenities for them.”
Tsui’s referencing the more than 500 new apartments Capital Square is building in the neighborhood, including 200 in its three-building Scott’s Collection project nearby and 350 at the Otis, the city-block sized mixed-use project along Roseneath Road that’s recently begun inking commercial tenants.
EAT Restaurant Partners closed on the Hutcheson building on May 20, with Divaris’ Read Goode representing them in the deal. The city most recently assessed the property, which spans three parcels, at a combined $1.8 million.
For decades the building had been home to electrical hardware supplier Hutcheson & Co., but the firm has since relocated to Henrico.
Tsui said he’s not sure exactly how many vendor stalls the food hall will have but noted that some of EAT’s 13 concepts are likely to be present there.
“We’re still deciding what direction we want to go. I think we have several concepts that we can choose from in-house,” Tsui said.
“We’re planning some non-food stalls also — vendors that may want a stall, like someone who makes pottery or candles. I think there’ll be a lot of people floating through the food hall, it could be good exposure for someone who doesn’t have a storefront.”
Michael Pellis Architecture is the project’s architect and Patricia Holley of Design Therapy is its interior designer. Tsui said they’re hoping the food hall will be ready by 2024.
EAT has previously bought and developed the real estate it occupies, including Hot Chick’s building in Shockoe Bottom. Tsui said the company has investors in both its restaurants and real estate, and that it’s bringing in some additional capital for the food hall project.
EAT’s future food hall isn’t the first such concept that’s been envisioned in Scott’s Addition. In 2019, a D.C.-led restaurant group had one lined up for 1509 Belleville St., but those plans fell through in 2020. That building is now set to become home to another taproom for The Veil Brewing Co.
We hear it every day: plastics are polluting our planet, the ocean, and killing marine life. Yet, we rely on plastics for just about everything! Think about how much plastic you throw away in a given week – it’s quite painful to think about! Plastic utensils are one items that are thrown into landfills daily – restaurants and homes use these and it makes us shudder to even think about how often they end up in the ocean or on the side of the road.
But what if we told you there’s a new “plastic” in town – we purposely put plastic in quotes because this is indeed NOT a plastic. It looks like plastic – it feels like plastic – but it is far from it. It’s actually a material that has been used for THOUSANDS of years. You may know it as a tequila ingredient or a natural sweetener – but now, you can use it to enjoy your salad or favorite beverage – it’s AGAVE!
That’s right ! You can now eat and drink with agave. The left-over scraps used in tequila-making are now being formed into plastic-like eat- and drinkware! How cool is that?! And what’s so cool about this? The straws decompose 200 times faster than their plastic counterparts!
Metro Supplies is proud to be supplying Richmond, VA and surrounding areas with the best in agave eating and drinking utensils! We know sustainability and earth-friendly practices are extremely important – and we can help you and your business get there. Ask us about all of our planet-loving products!
It’s no secret that many things have had a serious impact on the restaurant industry – from labor shortages to supply-chain issues, restaurants have had to get creative to survive – and it’s been TOUGH. In addition to these internal issues, many diners are still nervous to sit in crowded restaurants and prefer take-out to enjoy in the comfort and safety of their own homes. Here, The Manual shows us 2022’s top 5 food trends!
Ghost Kitchens – taking food to go is not going away anytime soon – even big companies like Wendy’s and Buca di Beppo are getting in on the action – Wendy’s is planning 700 ghost kitchens in the next 5 years! Research suggests this could be a trillion dollar industry over the next decade!
Plant Power – vegan salmon, tuna sashimi and even bacon! More and more establishments are featuring plant-based menu options as more Americans embrace a vegan lifestyle.
Sustainable Packaging – At Metro Supplies, we proudly provide our clients with an array of sustainable options. Biodegradable straws and simple cardboard boxes are some green options restaurants can use to keep their customers happy while helping the environment.
Limited Menus with a Dash of Creativity – sky-high food prices and supply chain issues have forced restaurants to rethink their “typical” menus. According to the National Restaurant Association, 8 out of 10 restaurants have been forced to change their menus. Creating a more limited menu featuring truly delicious food choices help reduce labor and supply costs.
Food Fusions – more and more chefs are experimenting with try new cuisines and combining different styles of cooking. The possibilities are endless!
The Richmond Jewish Food Festival is back for one day only this weekend! Make sure to pre-order your food for pick up!
RICHMOND, Va. (WRIC) — Rich Goldberg and his wife have been with the Richmond Jewish Food Festival since day one. He attributes the evolution of the festival to his wife, Diane. “It was my wife’s idea to resurrect it from a previous incarnation,” Goldberg explained.
Goldberg said that the food festival originated at his synagogue, Keneseth Beth Israel, where it was put on annually for six years before the popularity of the festival outgrew the space available at the site.
“We just kept growing and growing until we outgrew the synagogue,” Goldberg described. “We decided to make it at a more appropriate location… this way we could consider it more of a Jewish community event.
The Richmond Jewish Food Festival now resides at The Weinstein Jewish Community Center, 5403 Monument Ave.
After its first year at the community center, the festival fully filled that space as well. Goldberg said that, in the inside of the center, there is a large auditorium where people would take their food to eat after ordering. They also had to set up heated tents around the outside of the community center to accommodate the amount of people attending.
“It’s 6,000-square-feet of tent space just for serving food,” he stated.
On average, over the two days of the festival, Goldberg said that around 10,000 people come by to take part and sample the array of foods offered.
After a hiatus in 2020, this year, Goldberg said the festival will look a little different:
In order to keep both attendees and volunteers safe, this year the 14th Annual Jewish Food Festival will be a one-day take home, “Heat n’ Eat” style event.
Guests are asked to order their food in advance off of a set menu online. They will then pick up their pre-cooked food at the Weinstein Jewish Community Center on Sunday, Jan. 16 from 11 a.m. to 7 p.m. No cash will be accepted.
Many regular menu items of the past will not be available due to cooking restraints, but fan favorites such as beef brisket, knish and stuffed cabbage will remain on this year’s menu.
“There are some restaurants around town that might serve some of these things, but these are authentic things and they are cooked by normal people,” Goldberg explained. “We don’t have any chefs on-hand or anything like that, its just the kinds of food that we would eat on our Sabbath, on our holidays, cooked by the people who do this normally for their family.”
“From the moment you enter the lobby accented with Tiffany stained glass, marble columns, and of course, a statue of Thomas Jefferson, you’ll know why this historic grande dame is one of the top hotels in town. But dazzling design is just the beginning. The service is polished, yet warm, and thanks to a sweeping renovation wrapped in 2017 – the accommodations and common areas now balance old-world elegance with contemporary comforts. While I appreciated the entrance foyer, ample space, and table for dining and working in my Grand Premier Room, it was the marble-clad bathroom decked out with a deep soaking tub, vanity mirrors with TV screens, and two vanities that really dazzled. For an unforgettable night out: look no further than Lemaire, the hotel’s fine dining restaurant specializing in elevated New American cuisine crafted with local meat and produce.”
Forbes.com
Quirk Hotel Richmond
Richmond finally got the hip boutique hotel it deserved when Quirk opened in 2015 in the Arts & Design District. Owned by hotelier couple Ted and Katie Ukrop, the property seamlessly blends the old and new. You’ll see signs of the hotel’s former life as a department store throughout, from the original ironwork staircase to the 13-foot limestone arches. The 73 rooms are appointed with a whimsical mix of materials and colors (including a hefty dose of Quirk’s signature pink), along with locally-sourced artwork. The Lobby Bar, which is currently open for weekend brunch and dinner, turns out globe-trotting small plates of Gochujang Roasted Squash, Provolone Pimento Dip, and Ricotta Gnudi. Pop into Quirk Gallery to check out up-and-coming talent and score some unique gifts.
Forbes.com
Some good eats!
Besides dome fun places to stay, Forbes shows us some amazing restaurants you must try! There’s definitely too many to choose from, but here’s some samples!
Restaurant Adarra NICK HANCOCK
Restaurant Adarra
Owned by partners in work and life Lyne and Randall Doetzer, Jackson Ward’s Restaurant Adarra is an increasingly rare restaurant that suits all types of eaters and occasions. The design is warm and handsome, with exposed brick, lots of dark wood, and a cozy bar that begs diners to linger long after their meal is done. The food menu takes inspiration from Spain’s Basque country, and features traditional, ingredient-drive bites like Pintxos Gilda, marinated anchovies (boquerones), and assorted conservas, while the wine list skews natural and organic.
Lehja
Don’t be put off Lehja’s shopping mall location, because you’ll be rewarded with traditional and creative Indian food that extends beyond the standbys of chicken tikka masala and saag paneer. For something original, order off the contemporary section of the menu. The best-selling Deconstructed Butter Chicken, for example, smothers roasted free-range chicken breast with a rich, nut-based Makhni sauce and sauteed greens.
Longoven
Some of the country’s buzziest restaurants were born of humble beginnings as pop-ups. That’s the case with Longoven, which started as a pop-up series at Sub Rosa Bakery, and later opened as a brick-and-mortar in Scott’s Addition to much acclaim in 2018. Though the service is super attentive, and the dishes as easy on the eyes as they are on the palate, the restaurant feels intimate and convival – not formal or stuffy. And when the newly-revamped patio opens this weekend, there will be another good reason to book a table.
L’Opossum BETTY CLICKER PHOTOGRAPHY
L’Opossum
There’s lots of words you could use to describe this French restaurant in Oregon Hill helmed by chef David Shannon. But the one word locals and out-of-towners seem to repeat over and over again is fun. The design is and eclectic and unforgettable, anchored by David statues, phallic stained-glass window, and Andy Warhol wallpaper. Fittingly, the kitchen is sending out equally imaginative European fare with cheeky names like Vegan Orgy On Texas Beach and Cocky Yet Classic And So Very Comfy-Cozy Coq Au Vin.
Perly’s
A contemporary spin on the classic Jewish deli, Perly’s offers familiar dishes (think matzo ball soup and potato latkes) alongside original creations like the Jewish Sailor. Perfect for the heartiest appetites, the oversized sandwich generously layers pastrami, beef sausage, and chicken liver on toasted rye bread. In the mood for a nosh? Try the Jewish Egg Rolls, which are stuffed with chopped corned beef, kishka, and sauerkraut, and paired with honey mustard schmaltz and amba sauce for dipping.
Sub Rosa Bakery
Run by siblings Evrim and Evin Dogu, this charming bakery and cafe in historic Church Hill has perfected the art of baking. And how? First, the Dogus only use regionally-grown heirloom grains. Then, they take things further by milling on-site, and baking everything in the wood-fired masonry oven. While the buttery, puffy, and gorgeously layered croissants are spectucular, don’t pass up on the Pide Flatbread, Pogaca, and Lamb Börek that pay homage to the Dogus’ Turkish roots.
ZZQ
This casual joint is proof positive you don’t have to be in Texas to score some seriously solid barbeque. Because at ZZQ, it isn’t just about tender, dry-rubbed brisket. There’s also racks of peppery ribs, and smoky, spicy sausages. (Fun fact: the three meats are widely known as the Texas Trinity.) And the side dishes, like the collards cooked with blackstrap molasses, hot sauce, and bacon, are so flavorful they stand out on their own.
Forbes.com
There is so much to check out in RVA! Make sure you check out all of the amazing local spots – you won’t be disappointed!
It’s hard to remember a more highly-anticipated spring for diners than that of 2021, as the warmer weather coincided with wider COVID-19 vaccine access and a return to dining rooms all over the Richmond region.
Heaps of restaurant news followed: New concepts were announced, local restaurant groups expanded their footprints, and plenty of old restaurant spaces were given new life.
Derek Cha, left, and Mike Kim launched Hangry Joe’s Hot Chicken in May, with the first location of the chicken sandwich joint opening in Ashland. (BizSense file photos)
Expansions
Tazza Kitchen’s Susan and John Davenport looked west for their latest concept, Conejo Cocina Mexicana, which is set to open in the forthcoming Westhampton Commons development. Brett Diehl of The Cocky Rooster also went westward, signing a lease in GreenGate to bring Short Pump a version of his Fan-born chicken spot.
Enrico “Jo Jo” Armetta is the owner of Jo Jo’s Famous Pizza.
Others looked south, such as Enrico Armetta, who made the leap to add a Midlothian location of his longtime downtown pizzeria Jo Jo’s Famous Pizza. Brad Barzoloski also went to Chesterfield for a location of his Capitol Waffle Shop in the Shops at the Arboretum.
EAT Restaurant Partners continued to expand into Richmond’s surrounding counties in 2021, opening a second PBR location (this time in Hanover County) as well as preparing to open a Wong’s Tacos restaurant in the Winterfield Crossing mixed-use development in Midlothian.
Pop-ups — temporary concepts often operated within another restaurant on limited days of the week — saw a spike in popularity over the last year, and a few did well enough to land brick-and-mortar spots in 2021.
Among them was Buttermilk and Honey, a takeout-friendly fried chicken concept Lillie Pearl owners Kimberly Love-Lindsey and Mike Lindsey started last year and took full-time in Short Pump. The married couple also became the new operators of Pop’s Market downtown.
JewFro, an African-Jewish fusion concept by the owners of Soul Taco, opened a permanent location in Shockoe Bottom this year after its original launch as a pop-up restaurant.
Soul Taco’s owners decided to make their Jewish and African fusion concept JewFro a permanent fixture of the local restaurant scene, opening in Shockoe Bottom after the concept had a run as a pop-up earlier in 2021.
A handful of food trucks also went the brick-and-mortar route.
The pandemic also accelerated the arrival of ghost kitchens, the delivery-only spots where restaurateurs can set up shop without having a front door for customers to come through.
ChefSuite is working to open a kitchen on West Broad near Staples Mill, while a bit further east on Broad Street, Cloud Kitchens, run by a former Uber CEO, bought some space adjacent to The Hofheimer building.
New chains and concepts
Some local restaurant industry veterans kicked off new concepts in 2021.
Sweetfrog founder Derek Cha got in on the hot chicken sandwich craze in May when he opened his first Hangry Joe’s Hot Chicken in Ashland. Cha also kicked off expansion of the concept in 2021, opening in Fairfax with plans for locations to open in Short Pump and near Regency in early 2022.
Sedona Taphouse owner Dennis Barbaro announced plans for a new concept called Napa Kitchen and Wine, which is slated to open in early 2022.
Garland Taylor opened Caribbean-inspired taco restaurant Sloop John B at Regency in November.
The year saw the opening of Sloop John B, a Caribbean-style taco restaurant by Garland Taylor that joined the Regency mall amid its revitalization effort in November.
Chains large and small from out of town also touched down in Richmond last year, including three taquerias.
Relative to years past, 2021 was a quiet one for beer and craft beverage news, with only one new brewery opening in the area: Holy Mackerel in Prince George. The new year is looking to be busier, with at least four new breweries planned to open in 2022.
Triple Crossing Beer opened its taproom at Winterfield Crossing in December, Norfolk-based Benchtop Brewing Co. is working on its Manchester taproom, brewery/meadery/winery Three Leg Run is in the works in Chester, and work is underway on Trapezium Brewing Co.’s Church Hill location.
Coffee moves
The year in coffee saw some local shops add new spots around town.
Ironclad Coffee Roasters signed a lease in western Henrico in November for its second location, which is slated to open in early 2022. In the spring, Blanchard’s Coffee opened a new location, taking over the former Lamplighter Coffee Roasters spot on Morris Street.
Another coffee crew, Little Bean Coffee Co., announced plans for a sister ice cream shop in Mechanicsville, which opened in the summer.
And Starbucks made a noteworthy addition to the local coffee landscape in 2021 with a new takeout-only spot in the Fan that opened in September.
Happy Tuesday, friends! We stumbled on this post from CustomerBliss.com and thought it was something our restaurant industry friends would love to hear! It’s no secret that customer experience is more crucial than ever and mastering it can make a huge difference for your brand!
They write: “As consumers become more and more conscious of how they spend their money, it’s especially important to consider how you deliver a restaurant experience to your audience. In their report, “Serving up a great customer experience: Through the eyes of guests,” Deloitte says, “A restaurant’s brand is no longer only about food […] The ability to deliver consistently engaging, memorable experiences that drive a connection to the brand at every touchpoint is more critical than ever.”
Listen to the Human Duct Tape Show podcast for more information on improving customer experience in the restaurant world:
We hope you get some good information from the podcast!
